Beautiful packaging and fascinating bottles have always been essential to encourage sales. The external appearance of perfumes can easily trigger impulsive buying even when consumers don’t intend to make a purchase.
Here are the topics:
1. Perfume packaging & customer experience.
When people shop for perfumes in a store, a captivating design can cause them to choose a particular product instead of another one.
2. How to offer cutting-edge designs in your catalogue.
Without the possibility of touching, smelling, and feeling the scent on the skin, consumers need something else to engage their senses. They need an experience, a status—values to share and which they can recognize.
3. Some trends about packaging you can’t ignore.
Designers must be able to observe the market and discover new and emerging trends, giving advice about the best solution for you.